4 Reasons to Send Branded Christmas Cards
Christmas cards are a great way to show off your brand, grab mantel or desk space for much longer than other direct mail could, and put yourselves front of mind with clients, lapsed customers and prospects alike. They can be personalised to individual clients and add a great personal touch to your service. You can even take this a step further and send a branded gift with your card, to help build great relationships and keep your brand fresh in their minds ready for the new year.
Why Use Christmas Cards?
- They are a great way to keep in touch with your contacts and much more effective than email greeting, which take less than a second to delete.
- The return on investment in terms of customer goodwill is unmatched by other marketing approaches.
- Whether you choose illustration, photography or a combination of freely available materials, it’s a chance to use design and copywriting to great effect and show off your brand.
- Addressing cards to named contacts means your personalised message is more likely to be read by them – and not filtered by their secretary or a junior member of the team as often happens with other direct mail.
Remember that Christmas may still be a couple of months away, but it is never too early to start planning your marketing material. We are beginning print runs of Christmas cards already. So contact us on 01539 898129 (Kendal) or 01524 888509 (Lancaster & Morecambe) to discuss the available options and find out more about our services.