You don’t need us to tell you that cars are an expensive purchase and building trust in your dealership is paramount. Whether your customer is an individual or an organisation they are looking for a reputable supplier with a quality product – used and new vehicles alike.
Every salesman knows that image is a key tool for reputation building. But have you thought about how printed materials can contribute to that image?
Business cards for customer facing staff need to be good quality with clear information – especially when customers tend to take more than one visit for making a purchase. Carefully designed vehicle information sheets with strong branding also add to the professional image – and even the pricing signs in the vehicles themselves can have an impact. Our designers can help you choose the right look, and our sales team will explain the different types of print available.
There’s also print you might consider using before customers even get to the showroom – we can help you put together targeted direct mail shots with postcards or letters and make sure the quality outshines the franchise materials used by big national chains.
And don’t forget – print isn’t just about paper. If you need large scale banners or sails to make your forecourt stand out, we can help you plan for that too. Just give us a call.